The Greeks had six words for love and would be horrified at our lumping them all together. For example, eros is love of a sexual or passionate nature; philia is deep friendship; ludus is playful love, such as flirting; agape is love for everyone; pragma is long-standing love, such as seen in couples who have been married for many decades; and philautia is self-love.

This is an example of how a language or even your vocabulary contributes to (or conversely, limits) the precision that defines strong writing, i.e. using exactly the correct word. Besides showing expertise in expression, it also helps avoid unnecessary use of adjectives and other modifiers. If the “right” word is available, use it!  This is why reading the dictionary comes in handy because often the word you need is not in common usage or on the tip of your tongue.